Michelob Ultra is kicking off the World Cup the right way with free beer!

Join us down by the river for the coldest beer in town and the best price around FREE.99.

With every Michelob Ultra bottle purchased, you'll be entered into a raffle to win a limited-edition World Cup jacket. Raffle tickets are also good for a chance to win an Icehouse hat, tank tops, and a $25 Icehouse gift card! Come cheer on Team USA with the coldest Ultra in hand and some of the warmest friends around.

The Michelob Ultra team will be back on June 19, June 25, and for the World Cup Championship Final on July 19 with giveaways and prizes throughout the tournament.

Bring the whole crew down to Yampa River Icehouse and celebrate the World Cup with the Ultra team.